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#CannesLions exclusive interview: Tim Castree, Chief Operating Officer, #MediaVest
"We're here to connect with our key partners, connect with our clients, and talk together about where this business of advertising is headed." COO Tim Castree talks about why MediaVest attends #CannesLions, where he thinks advertising is headed and what he is looking forward to at this year's festival. Watch the full Microsoft interview below. http://ow.ly/ma17e
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Behind The Brand: Starcom MediaVest Group CEO Laura Desmond On The Evolution Of Cannes Ad Fest
Cannes is just days away. Laura Desmond, Global SMG CEO talks with Forbes about the upcoming festival, how it has established itself as a mecca for creativity and innovation, and how in recent years Cannes has evolved, elevating the importance of digital and technology. Watch Laura's full interview here: http://ow.ly/lYcLl
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The 12 Smartest Media Agency Execs in the Business Today
Congrats to our colleague Chris at sister agency Spark!
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MediaPost Publications MediaVest Database Charts Brand Experience, Social Media Impact 05/24/2013
http://www.mediapost.com/publications/article/201019/mediavest-database-charts-brand-experience-social.html#axzz2U7mKqTpc
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http://current.effie.org/downloads/2013_Effie_Winners_List.pdf
Great results at last night's Effie awards!
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Timeline Photos
.... And GOING!!! MediaVest USA
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Timeline Photos
The line at MediaVest USA just kept GOING!!!!
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xAd on Location NYC - FULL SCHEDULE RELEASED!
Hey Mediavest! xAd, Inc. and the Sweetery Treats Truck will be visiting the New York office today between 3:30 and 4:30 - so come on down and enjoy yummy snacks on us!
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MediaPost Publications SMG Strikes Exclusive 1-Year Deal For Online Video Optimization, Works Like A
http://www.mediapost.com/publications/article/199128/smg-strikes-exclusive-1-year-deal-for-online-video.html?edition=59326#axzz2RrQIF1yv
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MediaPost Publications Starcom MediaVest Group, ShareThis Expand Metrics Partnership 04/24/2013
http://www.mediapost.com/publications/article/198785/starcom-mediavest-group-sharethis-expand-metrics.html#axzz2RO0DPlCA
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Twitter reaches new milestone with ad deal - FT.com
http://www.ft.com/intl/cms/s/0/0ae9b0f4-ab5e-11e2-ac71-00144feabdc0.html#axzz2RD8USvt6
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Hey Earthling, it's Earth Day; time for a quiz
http://www.cnn.com/2013/04/22/world/earth-day/index.html
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Web Video’s Measurement Split
http://www.digiday.com/agencies/celtra-web-videos-measurement-split/
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http://pv.webbyawards.com/nominees/interactive-advertising-media/campaign-categories/corporate-socia
Use YOUR Voice to vote for MediaVest/Coca-Cola Arctic Home in the Webbys' People's Voice Awards! The polls are open from April 9th to April 25th visit the site and start campaigning now:
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Adweek's Top 10 Commercials of the Week: April 1-5
Congrats to both of our clients Heineken & Wheat Thins for making this week's list!
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MediaPost Publications VivaKi Rolls Out New Tablet Ad Units 04/04/2013
http://www.mediapost.com/publications/article/197250/vivaki-rolls-out-new-tablet-ad-units.html?edition=58492#axzz2PWG11c4D
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POV: Facebook’s Redesigned News Feed | Win As One
Facebook's News Feed redesign means brands must focus on a content image strategy http://bit.ly/11RCrwD
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INFOGRAPHIC: Florida Gulf Coast And Aaron Craft Top March Madness Social Trends
http://www.businessinsider.com/march-madness-2013-social-trends-2013-3
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Effie Awards : Effie Press Release
Congrats MediaVest on stellar work, resulting in 7 Effie finalists!
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RPA Retains Honda Creative Account, Mullen Snags Acura | Agency News - Advertising Age
Way to Go MediaVest! Congrats on driving off with the Honda account!!!!
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@MediaVestUSA: RT @mohanrenga: Feeling inspired by @ProcterGamble at "Last 4 Percent” agency presentation. @MediaVestUSA @Global_SMG #CannesLions
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@MediaVestUSA: RT @RichHartell: Experiences are about storytelling not storyyelling @sapientnitro @global_smg @mediavestusa @HeinekenCannes @canneslions
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@MediaVestUSA: RT @HeinekenCannes: 'Understanding for seeing how things are,' Vivienne Westwood - key ingredient to #UncapCreativity #CannesLions @FollowW…
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@MediaVestUSA: MV EMPLOYEES: 4-5:30 PM @SweeteryNYC will be @MediaVestUSA office compliments of @comScore. Bring a business card/building ID to get a treat
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@MediaVestUSA: RT @BJTerk: Everyday things you do make all the difference. Join in w/ @PGeveryday #EverydayEffect today, 6/19, NYC http://t.co/jOFDTxDJdg
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@MediaVestUSA: #CannesLions is here & @ariannahuff shares the musics that inspires her creativity for @Spotify #60inspirations http://t.co/QN92YHHm4c
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@MediaVestUSA: #CannesLions brings the world’s most creative minds to one place, who have you found inspiring this year? #FearlessCannes
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@MediaVestUSA: Vitality of Video Marketing: Brands on @YouTube average 203K @twitter followers & 2.6M @facebook likes via @Visually http://t.co/DrCHPa9GVr
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@MediaVestUSA: .@MediaVestUSA COO @castree talks w @Microsoft about where advertising is going & why he's excited about #CannesLions http://t.co/cFVcZyKgLQ
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@MediaVestUSA: .@Microsoft @Windows new ad format for #Windows8 to be revealed at #CannesLions this week via @adage @petersontee http://t.co/rUbTX9lNir
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@MediaVestUSA: RT @Global_SMG: .@Starcom_USA @LeoBurnettChi win Media Bronze for @Allstate Save 11, a great campaign wins 1 of the industry’s biggest awar…
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@MediaVestUSA: RT @Global_SMG: #SMG Puerto Rico Follow2Unfollow wins its fourth Lion of the festival: Media Bronze! Goes nicely with PR BR & SIL and Promo…
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@MediaVestUSA: "It's the ordinary things you do that make extraordinary happen" See the power of @PGeveryday #EverydayEffect on 6/19 http://t.co/vJJnyxtRVu
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@MediaVestUSA: .@CocaCola @wnd shares the music that inspires her #creativity for @Spotify #60inspirations & #CannesLions http://t.co/QN92YHHm4c
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@MediaVestUSA: make sure you're in attendence for “There is Magic in the Future” w @Global_SMG CEO @LBDesmond & @tedtalks @virtualmagician #CannesLions
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POV: Facebook’s Redesigned News Feed
Mar 27, 2013 Check out what Andrew Klein, LiquidThread, thinks about the redesigned Facebook News Feed, and what it means for your brand. Introducing A Redesigned Facebook News Feed: On March 7th Facebook announced the newly redesigned Facebook News Feed. Unlike most of the changes Facebook forced upon users in the past, this announcement was well received by [...] …more -
POV: AmEx Sync 2.0
Feb 26, 2013 Check out what Andrew Klein, LiquidThread, thinks AmexSync 2.0 means for our brands: The Twitter Marketplace is open for business. Meet AmexSync 2.0: On February 12th, American Express and Twitter unveiled Amex Sync 2.0. This service provides Amex Card Members the ability to link their credit card with Twitter to make direct payments for partner [...] …more
